Multi-Unit vs. Single-Unit Franchising
Once you determine a franchise is a good fit for you, the next step is deciding whether you should have one unit or several units. A unit is the franchise opportunity territory that is available.
If the franchise is not brick and mortar, such as a service business that does not require a lease, it’s about the territory. A territory is where you can operate your business for that franchise brand.
In this video, we talk about the benefits and differences between single-unit and multi-unit franchising. For example, single-unit franchising gives you the ability to focus on one business. However, multi-unit franchising gives you access to prime territories before they are sold.